CIM Professional Certificate in Marketing (Level 4)

Take the next step in your marketing career by pursuing this internationally recognised professional certificate which will enhance your existing knowledge of the skills and techniques required to be successful in this vibrant sector.

The CIM Professional Certificate in Marketing will encourage career progression and you could take on a role as Marketing Assistant (£20,000*) and, with experience, advance to managerial roles (Marketing Manager - £40,000*).

Completing this qualification demonstrates commitment to professional development and will recognise the skills and knowledge you possess.

The aim of the CIM Level 4 Certificate in Professional Marketing is to provide the practising marketer with relevant, contemporary marketing content to equip them for the current global landscape. Learning is brought to life through meaningful and active assessment methods which embrace the modern marketing industry.

This is a one year provision but you can start in September, January or April.*

*subject to suitable numbers recruited 

Course Content

The CIM Professional Certificate in Marketing consists of three units:

  • Marketing - assessed by exam
  • Integrated Communications - assessed by written assignment
  • Digital Marketing - Assessed by portfolio

Bite-Size Awards
Each module can be achieved as a distinct, self-contained award which can be build up to attain the full Certificate.


The delivery of the Professional Certificate in Marketing is enhanced by guest speakers, individual tutorial support and a range of professional lecturers.

The syllabus has been updated recently to reflect the changing issues and practices within marketing and to reflect employers' views of marketing in today's business environment, making this an extremely relevant qualification.

The Awarding Body at The Chartered Institute of Marketing (CIM) has commended Loughborough College for the excellent standard of results achieved for assessments submitted in the December 2016 assessments session for the Marketing module of the Certificate in Professional Marketing.

Entry Requirements

To enrol onto the Professional Certificate in Marketing you must have achieved one of the following:

  • CIM Level 3 Certificate in Marketing qualification
  • Any relevant Level 3 qualification
  • Any UK degree or international equivalent
  • International Baccalaureate (equivalent to NQF level 3 and above)
  • Professional practice (suggested one year in a marketing role) plus diagnostic assessment onto Level 4

Additional fees are payable:

  • £55 CIM membership fee
  • £140 assessment fees (per module)

Progression Opportunities

Having completed your CIM Professional Certificate In Marketing you will be able to take your qualification with you into employment.This qualification gives you the practical skills and knowledge to devise and execute tactical marketing activities, and is highly valued by employers.

  • Marketing Assistant - £20,000*
  • Marketing Officer - £25,000*

Once you have successfully completed this Level 4 Certificate you will be eligible to complete your CIM qualifications with the Professional Diploma in Marketing (Level 6)

(*salary expectations are a guide only)

Next Steps

Key Facts



Course Duration:

1 Year